audio-visual promos
ENHYPEN - Bite Me (Music Video): P1
ENHYPEN Bite Me music video informs, entertains and sells their merch. As we can see at the end of the music video at 3:03 we can see that a webtoon was used for the storyline. This informs people that there is more to the story, then the music video. ENHYPEN has a storyline which they've been following throughout their music videos. With a storyline they entertain people, and when people will look at the music video for the first time they'll want to learn more about the storyline and may look back at other music videos.
Since ENHYPEN has realised a music video, people will be informed that there is a new album out the Dark Blood album. They would buy the album (purchase the product) then they will want to buy much more merch from them for an example their FATE merch which has jewellery, hoodies etc.
Agile-M1
Target Audience:Age: 16 - 25
I think that the age range it's 16-25 years old since the K-pop group is young and between those age ranges. However, the music will be suited for anyone.
Gender: Majority Female
I believe that the gender is majority female since they'll get into the band and start having crushes on them.
Interest: K-Pop
This is a K-Pop group which means that majority of people who listen to ENHYPEN listens to other K-Pop artists.
Location: Mainly Korea but Global
This would be global since there are many K-Pop fans all over the world however it's mainly targeted in Korea.
Ethnicity: Any
Ethnicity is any because anyone can listen to this song anytime anywhere. It's not targeted at a specific Ethnicity however they do sing in Korean and English. You can enjoy music and not understand it.
Codes and conventions:
I expected something bloody from the music video. However, it is bloody but not too and it took the turn to the better. The music video contains loads of different conventions such as, editing and camera angles. For the editing we are able to see at 2:20 the chess turns into the dance floor that they're dancing on. This is a good transition to do scene to scene with.
For the camera angles at 1:35 - 1:40 the different scenes create the scene not become boring. The variety of scenes in 5 seconds make it fun and enjoyable to watch. This music video meets to the expectations since it has a variety of codes and conventions in the music video, and it is what the title is saying.
Analysis: D1
The representation of the artist is well put together since it shows the meaning of the music video. They have characters from the webtoon which each member of ENHYPEN represents. Also, the meaning of the song makes sense since the title of the song is called "Bite Me" and they're vampires. Bite Me music video is expressing emotions to the audience telling the audience who they are and want they want to happen (they want to be bitten). At the end of the music video at 2:59 it shows us the narrative of the product which is anchored. The audience will get an idea on what's happened in the music video, since it's a line from the webtoon. ENHYPEN are the main artist in the music video (with female back up dancers) makes us as the audience understand the message of vampires. The music video is a literal interpretation of the title.
Inside Out (Film Trailer): P1
The Inside Out film trailer educates and sells products. As we can see at 0:29 - 0:38 we are able to see that there are different emotions inside of Riley's head (and everyone else in the film e.g., her mum and dad seen in the trailer). Since we don't know what happens in our head this will be appealing to the audience (mainly children). Since it'll be appealing it will be selling the product of people going to the cinema and watching the film.
At 2:08 - 2:23 we are able to see that there is so many emotions and it educates kids that it's fine to feel all sorts of emotions. The main emotions such as, joy, sadness, anger, disgust and fear (shown in the trailer).
Agile-M1
Target Audience:
Age: 6 - 14 years old
I think that the age range would be 6 - 14 years since it'll be suitable for children since they'll learn more about themselves (emotions) in a fun way.
Gender: Both male and Female
Both genders are suitable since there is a variety of different characters which are either male or female.
Interest: family, emotion
The film is about emotion and its a family film since it includes the main characters family..
Location: Global
It is global since there is dubbed and subbed of the film.
Ethnicity: Any
Any ethnicity is suitable since there are many characters which has different ethnicities and different backgrounds.
Codes and conventions:
From the trailer I expected emotions to be the main part. Since the title "Inside Out" I expected it also to be the inside of the brain and the out being the world where emotions are controlled and shown. The trailer contains a lot of narrative at 0:29 - 0:37 of the main character Joy explaining the emotions and what they do.
The trailer also contains loads of different types of music. For an example the start of the trailer it started off slow then all of a sudden at 1:45 the music builds up and shows multiple clips creating suspense. The trailer meets its expectations creating multiple different ways to engage the audience and let them know that this film is something different than any other film in the market. Showing its full potential with many different scenes from the film with humour sadness, and much more.
Analysis: D1
The representation of Inside Out has been shown throughout the trailer. Firstly, the title of the film Inside Out has literally been the interpretation. The trailer shows the audience that this film is fun and enjoyable and includes many clips of different scenes. This makes the audience eager to watch the film since it has all five on the main emotions in the trailer. We are able to see this at the start of the film at 0:10 showing us what the film is based on. The film being about emotions allows the audience to also feel emotions. The audience will not only understand the trailer but will also get to feel the emotions of the trailer and discover new emotions. The narrative being used multiple times in the trailer being stopped with a black screen and text at 0:27. This allows the audience to take a breath in and understand what is really going on and feel the emotions in the trailer. Therefore, the message of the trailer is seen, understanding what everyone feels and most importantly understanding what you're as the audience feeling.
ONE PIECE (TV Programme Trailer): P1
The TV Programme ONE PIECE entertains and sells products. As we can see at 2:42 - 2:47 humour has been added to engage the audience and make them have a laugh. Since before during the trailer we were able to see that this show mainly has fighting at 2:11 - 2:21. Multiple clips are added to show the intensity of fighting so adding a funny scene into the trailer lets the audience know that there is more to it then shown in the trailer. Which will entertain the audience.
The show sells products since it's a live action adaptation of the anime ONE PIECE. It'll gain more attention and new fans. This means that the fans will want to know what may happen next so they may buy the manga of ONE PIECE and read it.
Agile-M1
Target Audience:
Age: 16+
This is because the show has a lot of violence and adult jokes shown in the trailer.
Gender: Both male and female
There are multiple characters which are either male or female.
Interest: anime
Since this is a live action adaptation of the anime ONE PIECE then you may enjoy the show.
Location: Global
It has multiple dubbing and subbing on Netflix making it suitable for anyone to watch.
Ethnicity: Any
In the trailer we are able to see different ethnicities and different accents.
Codes and conventions:
From the trailer I expected a lot of action which the trailer did fulfil, and I didn't understand what the title meant before the trailer however the trailer explains the title and lets the audience get a good understanding on what the programme is about. The trailer contains lots of different props and special effects makeup seen at 1:57. We can see one of the villains have gotten special makeup done which brings tension to the audience since we have no idea what the villain is going to do.
In the trailer at 2:10 we are able to hear the music build up with multiple fighting clips which are used with special effects. With this happening it builds curiosity to the audience making them wonder what is actually going to happen in the programme. These conversions successfully reach the expectations since the audience since we have a variety of codes and conventions used. Each convention has something unique about it and they all collide together to help make the trailer and the programme interesting as possible.
Analysis: D1
The representation of ONE PIECE live action in the trailer makes us as the audience understand what's the meaning of the series. We are able to see the meaning which is are able to be anything you want. We are able to see this at 2:22 till 2:34, the main character believing in himself telling us as the audience to also believe in ourselves. Anything is possible if we put our minds to it. We are able to see that throughout the trailer, that everyone has dreams. There is a narrative of the main characters talking multiple times. This allows us as the audience to feel the emotions of the characters in the programme since we're able to hear them actually talk with emotions. The main character talks with passion and enthusiasm which means we will get a proper understanding what the shows passion is about and how much the meaning means throughout the trailer.
Genshin Impact (Game Trailer): P1
The game Genshin Impact entertains and sells products. At 1:03 - 1:36 we are able to see different characters and how they'll perform in the game. This will sell the product of the game since there is different characters, which means that people may get the game and make in game purchases.
By showing the full protentional of the game people will get interested easily since it's something new. It's not your average fighting game. You have to full fill tasks, shown at 0:26 - 0:36. This would entertain people since not only do they have to fight but they have to do tasks and much more. We are able to see in the trailer how much of a exciting game it is to play and the voices of the characters. The characters explaining what's going on and it has different tones making it exciting.
Agile-M1
Target Audience:
Age: 13+
Since the game has a lot of fighting and some cut scenes could have a lot of violence involved.
Gender: Both
In the trailer we are able to see different characters with different genders. You are also able to pick to either be a male or female.
Interest: Gaming
People who game will play this game and find it easy since it's straight forward.
Location: Global
Everyone from around the world plays the game since you are able to pick what server you want to be on either Asia, America or Europe.
Ethnicity: Any
All the playable characters have different ethnicities and their own storyline.
Codes and conventions:
From the trailer I expected there to be a lot of fighting/action since it's an action based game. I also expected it to be able to fight a lot of mobs and other playable characters. The trailer contains multiple scenes at 1:13 which has different camera angles that shows us what the game is really about. Showing us different ways the game is. It's not basic. It's not 2d it's 3d and involves a lot of editing, graphic designs and much more.
These conventions successfully reach the expectations of the audience since the game has a various amount of codes and conventions used in the trailer. The game shows its full potential telling the audience that this game isn't like any other game in the market.
Analysis: D1
The representation of Genshin Impact the game in the trailer makes us as the audience understand what's the meaning of the game. At 0:20 - 0:25 we are able to see what the game is really about, and the meaning behind it. The meaning we are able to see is that we go through everything, but everything will work out at the end. With this meaning it makes us the audience understand that this game is different. The narrative being one of the characters making the trailer much more meaningful since the narrative is also included in the game. The narrative has different tones on certain lines of each sentence making us the audience feel the suspense that's evolved around the game.
Miraculous Ladybug (Animation Trailer): P1
The animation Miraculous Ladybug sells products and educates. At the start of the trailer 0:00 - 0:05 and at the end of the trailer 0:39 - 0:45 we can see it promotes products because at the bottom it says, "Products Available At: Walmart, Target and Amazon". With this being at the start and end of the trailer people are able to get a taster of what the animation will be about and if they enjoy the trailer, they can watch the show and get products from the show.
The trailer also educates children since during the time 0:08 - 0:35 we can hear a song ladybug is singing which is about confidence and you are able to do anything. Since children are the main target audience, they'll be educated to know that they're capable of anything even if it goes wrong.
Agile-M1
Target Audience:
Age: 7 - 16
Since we are able to see that the main character will be fighting villains it won't be suitable for the younger children however 7 - 16 is the perfect age to watch the show.
Gender: Both Male and Female
The characters in the animation are different genders.
Interest: Action
This game contains a lot of action so if the audience enjoys action this show will be suitable for them.
Location: Global
Many languages are available when watching this animation. Subbed or dubbed.
Ethnicity: Any
The characters each have different ethnicities which means that any ethnicity is welcome.
Codes and conventions:
From the trailer I expected there to be a ladybug however not an actual person being a ladybug. The whole animation is a twist since you don't really know what the show is going to be about. The trailer contains Marinette the main character singing the theme song in the trailer. The lyrics in the trailer makes us as the audience get an understanding of what the show will be about.
The trailer also contains lots of different camera angles, graphics and much more to make the trailer seem more entertaining. Showing some of the potential the animation has. The conventions successfully reach the expectations of the audience, proving to the audience what the show is really made of. (in a good way)
Analysis: D1
The representation of Miraculous Ladybug in the trailer makes us as the audience understand what's the meaning of the animation. The meaning about this animation is that you're able to do anything under any circumstances. The song in the background has certain lyrics which will stand out to the audience. The song is the narrative throughout the trailer at 0:08 - 0:35. Since it's a song it'll stand out for kids making them listen to the song and get an understand the lyrics. The meaning gives passion and confidence to the audience.
CBeebies TV Ident: P1
The TV Ident of CBeebies informs and entertains. As we are able to see that it's Christmas themed. With the TV Ident being Christmas themed it informs the children (the audience) that Christmas is coming soon. At the end of the TV Ident at 0:10 we are able to see that the characters are happy which informs the audience that the program will be positive.
The TV Ident also entertains people since people are able to see that there is a lot going on and Children enjoy stuff like that. For an example at 0:04 we are able to see a character get on a snowball and a snowflake follows the character down whilst its rolling on the snowball. Stuff that is fun is enjoyable in the eye of the children reaching its target audience.
Agile-M1
Target Audience:
Age: 3+
This is aimed at kids since the TV Ident is fun and innocent.
Gender: Both Male and Female
Both male and female are able to watch this since there is no specific gender identified to watch CBeebies and in the TV ident.
Interest: Cartoons, Kids channels
In the TV Ident we are able to see cartoon characters which will appeal the eye of children.
Location: UK
Mainly for kids that live in the UK since the channel is for kids in the UK. The accents of the characters in the programmes CBeebies show have a English accent from the UK.
Ethnicity: Any
Any ethnicity is suitable for this TV Ident since there is no ethnicity that it's aiming at. Everyone is welcome to watch.
Codes and conventions:
From the TV Ident I expected something fun and enjoyable to watch since it's aimed for kids. The TV Ident is fun and has an amazing animation throughout. With the graphics it's unique and different to only CBeebies have. It reaches its audience and makes the conventions fun.
The conventions are successfully reached since there are many conventions and codes that makes the TV Ident more exciting. It makes the children who watch the show excited for what programme is going to come on next.
Analysis: D1
The representation of CBeebies in the TV Ident makes us as the audience understand what's the meaning of the channel. We are able to see the meaning of this channel throughout the TV Ident. The TV Idents meaning is for us the audience to understand that this channel is happy and innocent suitable for the target audience. The narrative is just sound's the characters make which is happy sounds. We are able to see this at 0:03. The channels meaning is happiness and reflecting it on other people. This shows us what really a TV Ident is, reflecting what is going to appear on the channel.
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